For the past 20 years I’ve built friendships, connections and cemented partnerships that have fostered loyalty, created fans and brand champions.
My experience spans from launching Haagen-Dazs ice-creams, Direct mail for BT and integrated campaigns for BlackBerry, trains, planes and automobiles to spending years creating value propositions for Canon printers and POS campaigns for their cameras.
I’ve helped to turn Heathrow into a superbrand. Managed the Sony global B2B guidelines and named & branded Sony’s Finity 4K cinema experience. Learnt things about insurance companies I never knew I wanted to know with Zurich, Allianz and Aetna. I’ve dabbled in Professional Services and haggled in Financial services – Shroeders, EY and RBS.
I’ve facilitated umpteen workshops and peered at you drinking wine through glass panels during focus groups when reinvigorating Wyndham Rewards & Heathrow Rewards CRM programmes. I value people’s privacy therefore I've really enjoyed spreading the word in IT Security. From Kenwood’s food mixers to power tools, I enjoy making the every-day into the special.
Throughout, I’ve endeavoured to do it all with grace and generosity – having danced, laughed, cried, and dug deep to make sure every connection was meaningful and delivered something extra to all concerned. I always come from a place of truth and that’s part of what I and the team around me deliver.